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Search Engine Marketing Related Articles and Info

Small Business Owners: Use Google Analytics to Optimize Your Traditional Advertising

Small business owners are using Google Analytics more and more to help optimize their internet marketing campaigns. We’re all aware of how valuable the data collected from analytics is to increasing your return on investment for your website sales. Why do people assume that’s where it ends?  Read more.

 

Small Business Not Keeping Up With Online Presence

According to research from Webvisible and Nielsen, reported by Marketing Charts, though 63% of consumers and small business owners turn to the internet first for information about local companies and 82% use search engines to do so, only 44% of small businesses have a website and half spend less than 10% of their marketing budget online. Read more.

 

Facebook Users Getting Older

Facebook is aging fast. According to new data from Inside Facebook, the number of U.S. users over 35 has doubled in just the last 60 days. The majority of Facebook members are now over age 25. Read more.

 

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